One Strategy. Every Area of Life.
The Gap Strategy helps identify where you're needed most and filling those gaps to build strong connections in every aspect of your life.
Career & Workplace
Navigate office dynamics, earn promotions, and become the person your team can't succeed without.
Marriage & Family
Strengthen your relationships by understanding what your partner, children, and family truly need from you.
Community & Self
Find fulfillment by serving where it matters most — in your community, friendships, and personal growth.
How It Works
Get personalized guidance for any area of your life in three simple steps
1. Describe Your Situation
Share what you're facing — a workplace challenge, a strained relationship, a parenting struggle, or a personal crossroads.
2. Get AI Analysis
Our AI matches your situation to the most relevant Gap Law and shows you exactly where to fill the gap — at work or in life.
3. Take Action
Premium users get personalized scripts, AI coaching, and an interactive workbook with 60 exercises for work and life.
The 10 Gap Laws
Proven principles for closing the gaps that matter — in your career, relationships, and personal life
Choose Your Path
Start free or unlock premium features for personalized AI coaching across every area of life
Meet The Gap Strategist™
Cindy Keyes
With over 25 years of corporate experience — from retail cosmetics manager to Executive VP — Cindy Keyes discovered that the same principles driving career advancement also transform personal relationships and life fulfillment.
After six promotions in 15 years, she realized the Gap Strategy works everywhere: in marriage, parenting, friendships, and community. Now, through The Gap Strategy, she helps people close the gaps that matter most — at work and in life.